Our Story

How That Bloke Started

It started with a dream to create a top-notch online gift and fashion accessory shop for men where anyone can buy hand-picked champion gifts for themselves, their friends or partners.

It is challenging and very time-consuming for someone with a busy schedule or a family to find a unique gift for a man or themselves. The time it takes to search through hundreds of shops to find cool gifts for someone or for your own man cave, bar or garage wall is ludicrous. We want to free up your time and create a quick, unique, and convenient online gifting solution for you.

Daily, more and more people are starting to prefer online shopping above the traditional brick and mortar retail. With the rise of e-commerce and the speed at which technology is developing, we decided to make our dream a reality and create this exciting new store, That Bloke.

What the word "bloke" means

The word bloke is a slang term for a man or guy, used mostly in the UK, Ireland, Australia, New Zealand and South Africa. The earliest known usage of the word is from the early 19th century when it was recorded as a London slang term.

Why the name That Bloke?

The brand name That Bloke was chosen because of its masculine origin, memorability and the simply glorious feeling it creates when you pronounce the word "Bloke".

Our Mission

We aim to stock top-notch unique men's products, have quick delivery times, safe and secure online payments and to be trustworthy. 

We cater strictly to men with a wide variety of quality hand-picked gifts and accessories. We want to be an online store where you are guaranteed to find something cool and original to buy for yourself, a friend, dad, or college. 

The online shop will always have a fresh masculine look-and-feel, even though many of our loyal customers are ladies looking to buy gifts for their male friends, boyfriends, husbands, and family.

Who is the real Bloke? The Founder?

Born, raised and still residing in Pretoria located in sunny South Africa, the Founder, Stefan Marais, is passionate about retail, e-commerce, unique products, and design.

As a creative idea-driven person, Stefan found it very challenging working as a company employee and often got bored quite quickly doing the same thing over and over.

The hunger for personal growth and skills development soon overtook his desire for the comfortable 8 to 5 work day. He started thinking about his passions, experience, and skills and how he could use it to start a new venture.

In 2018, after countless research, brain-storming ideas and realising that it was now or never, he started an online shop for men called That Bloke.

"He who is not courageous enough to take risks will accomplish nothing in life." ~ Muhammad Ali

"If your dreams don't scare you they are too small" ~ Richard Branson

"Only those who dare to fail greatly can ever achieve greatly." ~ Robert kennedy

Founder Owner of That Bloke Stefan Marais

Thank you to every customer who has already shopped on our online store. Your support means a great deal.


Visit our Contact Page should you have any inquiry about thatbloke.co.za